Logo Sprint
A focused logo exploration for brands that need a visual foundation fast.
- Brand discovery and mood boards
- Logo design and art direction
- Final logo files in all formats
“Michael is a branding genius. His combination of intuition, a willingness to dive deep to understand the company, and the design skills to bring everything to life is truly remarkable. Makes me want to start another business just to work with him again.”
Dr. Jeremy SharpFounder, Colorado Center for Assessment
- Branding
- Strategy
- Logos
- Systems
- Design
- Messaging
Who you'll be working with.
Hey, I'm Michael. I believe that great branding starts before the design does, and that design without strategy is just decoration.
The best brands are built on a shared understanding of what you stand for, who your customers are, and what makes you different. When you work with Studio Parkside, you work directly with me, from our first conversation until your brand is ready to go live.
A complete brand. Built for what comes next.
Guided Brand
A complete brand, built through collaboration. We'll work out your unique strategy together, then I'll create a brand identity based on your ideas.
- Guided working sessions
- Strategy, visuals, messaging
- Identity system and applications
- Brand manual and all assets
Brand Identity
Strategic positioning with a full visual and verbal identity.
- Strategy, visuals, messaging
- Logo and identity system
- Brand manual and all assets
Strategy, identity, and design systems. Made just for you.
What clients say.
“Michael is an excellent partner for truly helping define and establish your brand. So much more than colors, images, or identity, he helped us build a real system that has been durable, adaptable, and completely ours.”
Tim MartinFounder, Boxbox
“Michael did a deep dive on my business, industry, clients, and competitors, resulting in a unique and authentic product that I can’t wait to share with the world. With my new branding in hand, I feel reinvigorated in my company’s mission and all the possibilities that the future holds.”
Kristie PlantingaFounder, Place Digital
“Working with Michael Benjamin is a joyful and rewarding experience from start to finish. His laid-back yet professional demeanor makes working with him a breeze. He does not design for the sake of creating an image; he designs to create an impact.”
Keghan HurstFYLAMENT
“Michael’s amazing artistic talent appears to be so effortless and is complemented well by his ability to listen, understand what his customers are looking for, and deliver results.”
Reed MitchellFounder, Pawse
“Michael took the time to deeply understand the project and the team in order to create his wizardry. The end product was an A+.”
Kevin CawleyFounder, Rook
“Michael’s approach was the most structured and refined experience I’ve participated in when developing a brand. I enjoyed working with him directly throughout our project and having his full attention in comparison to a traditional agency engagement.”
Dustin SteermanFounder, Vert
Speaking
Advanced Brand Design — The Brand StudiosBoulder, CO2026
Boulder Startup WeekBoulder, CO2026
Studio Sessions — The Brand StudiosBoulder, CO2026
Brand New ConferenceSalt Lake City, UT2024
HOW Design LiveDenver, CO2024
Art Direction Seminar — CU BoulderBoulder, CO2023
Campminder CampBoulder, CO2023
Denver Startup WeekDenver, CO2023
First Round DenverDenver, CO2023
Art Direction Seminar — CU BoulderBoulder, CO2021
Art Direction Seminar — CU BoulderBoulder, CO2020
Boulder Startup WeekBoulder, CO2020
Art Direction Seminar — CU BoulderBoulder, CO2019
Boulder Startup WeekBoulder, CO2019
Matchbox FestivalDenver, CO2019
Denver Design WeekDenver, CO2018
Intermediate Design Concepts — CU BoulderBoulder, CO2018
Intermediate Design Concepts — CU BoulderBoulder, CO2017
We Are NextPodcast2017
Boulder Startup WeekBoulder, CO2015
Caffeinated MorningsBoulder, CO2012