Branding by Studio Parkside

Choose the path that fits your business.

 
 

Looking for a custom solution or consultation? Send an email or book a call.

 

Logo
Sprint

Distill key ideas and create a smart look for your new venture.

Starting at $8,000
Delivery in 2 weeks

1 typographic logo mark
1 logo iteration
3 brand mockups

 
 

Brandisms®
Identity

An iconic framework and brand identity for your business.

Starting at $14,800
Delivery in 6 weeks

1 custom logo
3 logo iterations
12 brand expression samples

 

Branding Packages

See what’s inside.

 
 
 
  • To get started, we’ll build a shared understanding of your business and the marketplace.

    Includes:

    • Brand survey

    • Brand Deck

    • File share review

    • Landscape research

  • The unique position your brand occupies in your category and in culture.

    Includes:

    • Brand attributes

    • Audience analysis

    • Landscape review

    • Opportunity insights

    • Area of Opportunity

  • Concepts and language that define how you show up in the world.

    Your framework is the foundation for your brand’s presentation and communication style.

    Includes:

    • Brand Position

    • Brand Story

    • Brand Platform

  • A series of visual mood boards explore how the concepts in your brand framework inspire a distinctive brand identity.

    Includes:

    • Mood boards for logo, color, design, and imagery

    Brandisms® Only

    • Two preview directions

    • Mood board for messaging

  • See an iconic identity design that brings your brand framework to life.

    Includes:

    • Typographic brand word mark

    • Symbolic brand mark

    • Examples of brand expression (3)

    • Logo artwork

  • The system of communication elements that represent your business.

    Includes:

    • Secondary logo iteration

    • Iconic logo iteration

    • Copy for brand messaging

    • Examples of brand expression (3)

    • Identity Kit

 
 

Additional Services

Build the brand you need.

 
 

Expand your brand platform with curated brand explorations.

Bundled prices shown for all services.

 
 
 
  • Your brand name is one of the first touch points between your business and the world. Your name also sets up how your brand communicates through language and messaging.

    Includes:

    • Brand name options (6)

    • Written rationale for each brand name concept

    • Initial trademark screening via internet search and USPTO TESS database

  • Your tagline is an expressive memorable phrase associated with your brand.

    Includes:

    • Tagline options (6)

    • Tagline lockup design included with your logo concept

  • Explore the look and feel of key brand communications.

    Includes:

    • Website home page hero section

    • Full-page magazine ad

    • Billboard or wild posting

    • Two-sided business card

    • Presentation cover slide

    • Organic social posts or stories (3)

    • Sponsored social posts or stories (3)

    • Branded apparel or accessory items (3)

  • A collaborative workshop with a curated selection of revealing discussions and interactive exercises.

    Includes:

    • Up to 9 exercises tailored to your needs

    • Up to 6 participants

    Deliverables:

    • 3-hour remote workshop conducted via video chat

  • Exploring brand architecture gives you a full view of the organizational structure for your brand and product portfolio.

    Includes:

    • Brand universe with sub-brands and product offerings

    • Brand architecture visualization

  • A brand manual formalizes the essential concepts that define your brand, especially visual presentation and communication style.

    Includes:

    • Language style guide

    • Proper logo use

    • Design and visual guidelines

 
 

Get Started

Not sure where to begin?

 
 

Let’s see if Studio Parkside is the right fit to help you build an iconic brand for your business.

 

Book a free 30-minute consultation and get honest answers to your questions about branding.