Brandisms® is a framework to help uncover what makes your organization unique, and turn that into a brand people connect with.

Brandisms® is the way to clarify your organization’s essence before you dive into design, naming, or messaging. It guides the strategic thinking that comes before creative execution, so your brand isn’t just well designed. It’s well aligned.

Whether you’re starting something new or refreshing an existing identity, the Brandisms® approach brings focus to what you stand for, how you’re different, and how that translates into every part of your brand.

I speak at design conferences, company gatherings, and universities. I join podcasts, panels, and industry workshops.

I’m based in Boulder, CO and available to join local events in-person, travel to meet, or collaborate remotely.