A brand built to your scale.
Studio Parkside offers three focused engagements for growing brands. Each one is designed around a specific outcome, a realistic timeline, and a clear set of deliverables.
Flat-fee base pricing covers projects with up to two stakeholders on your side. Larger teams or custom scopes are welcome. Just reach out.
Ready to launch logo.
3 weeks
The Logo
A focused logo sprint for early-stage startups that need a strong visual foundation.
What’s Included:
Survey and mood board
Logotype and icon design
Logo application samples
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Includes:
Discovery
Exploring the marketplace.File Share for references and inspiration
Brand Survey for the project team
Brand Deck card exercise
Market landscape and audience research
Kickoff meeting
Character
Your distinctive look and feel.Two exploratory mood boards
Visual: Logo, Color, Design, Imagery
Review meeting
Brand Character document
Logo
Your brand’s visual symbol.Typographic word mark
Iconic letter mark or graphic mark
Combination lockup
Full color and single color versions
3 logo applications
Review meeting
Brand Logo document
Logo artwork in various formats
The essential brand identity.
4 weeks
The Identity
A brand with a clear foundation, cohesive logo, and iconic visual identity.
You Get:
Mini brand foundation
Logo and visual identity
Colors, fonts, art direction
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Discovery
Exploring the marketplace.File Share for references and inspiration
Brand Survey for the project team
Brand Deck card exercise
Market landscape and audience research
Kickoff meeting
Foundation — Standard
Your brand’s operating system.Brand Position attributes
Brand Platform traits
Review meeting
Brand Foundation document
Character
Your distinctive look and feel.Two exploratory mood boards
Visual preview: logo, color, design, imagery
Review meeting
Brand Character document
Logo & Visual Identity
Your brand’s visual symbol and identity.Typographic word mark
Iconic letter mark or graphic mark
Combination lockup
Full color and single color logos
Visual identity: brand colors, typography, imagery, layout
6 brand applications
Visual Identity document
Review meeting
Logo artwork in various formats
All digital design assets
The complete brand system.
6 weeks
The System
A powerful brand with strategic positioning and a full visual and verbal identity.
You Get:
Complete brand foundation
Identity system with logo set
Brand manual and applications
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Discovery
Exploring the marketplace.File Share for references and inspiration
Brand Survey for the project team
Brand Deck card exercise
Market landscape and audience research
Kickoff meeting
Opportunity
Your unique brand position.Company, Customer, and Category positioning
Unique Area of Opportunity
Review meeting
Brand Opportunity document
Foundation — Complete
Your brand’s operating system.Brand Position attributes
Brand Story language
Brand Platform traits
Review meeting
Brand Foundation document
Character
Your distinctive look and feel.Two exploratory mood boards
Visual preview: logo, color, design, imagery
Verbal preview: headlines and messaging
Review meeting
Brand Character document
Logo & Brand Identity
Your brand’s visual symbol and communication assets.Typographic word mark
Iconic letter mark or graphic mark
Combination lockup
Full color and single color logos
Brand identity: brand color, typography, imagery, layout, brand voice, messaging
9 brand applications
Custom brand manual
Review meeting
Logo artwork in various formats
All digital design assets
More to explore.
Tailor your brand to your business with additional services.
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Structured conversations with your team or customers to surface insight before the work begins.
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A guided session to align your team around the future of your brand.
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Research, ideation, and recommendation of a brand name built to last.